Nov 20, 2020
Michael and Allissa discuss a list of core items that you should include on your massage business website.Listen to "E325: What Should I Include On My Massage Business Website?" on Spreaker.
- What Should I Include On My Massage Business Website?
- An authentic About page
- Address and phone number on every page (in the footer)
- Services & Pricing
- An FAQ page
- Links to your social profiles (especially Google My Business)
- Online scheduling
- Your intake forms for download or online submission
- A Google Map to your location
- Educational content
- Resource (“or “pillar”) page(s)
- Create a system for capturing thoughts — all of them.
- Contact us if you need to get back into the community.
- Don’t answer the phone unless you’re prepared for it.
Sponsor message ABMP is proud to sponsor the Massage Business Blueprint podcast. CE courses you'll love are available for purchase or included for free with your membership in the ABMP education center at abmp.com/ce. Explore hands-on techniques, complete ethics requirements, and discover trending courses like "A Detailed Approach to Low Back Pain" from Allison Denney. All ABMP memberships include 200-plus video-based, on-demand CE classes. And if you're not a member, you can purchase access for single courses or CE packages at abmp.com/ce. Want more from ABMP? Check out the ABMP podcast, available at abmp.com/podcast, or wherever you prefer to listen. Expect more with ABMP.
Allissa Haines Hello, everyone. Welcome to the Massage Business Blueprint podcast, where we help you attract more clients, make more money, and improve your quality of life. I am Allissa Haines.
Michael Reynolds And I am Michael Reynolds.
AH And we are here to talk like robots today. Yeah. We're here to help you do these things like make more money and etcetera, etcetera. How are you today, Michael?
MR I am doing pretty well. Cozy in my little home office here as always. The sun is coming in even though it's cold outside, so feeling warm and toasty.
AH Fabulous. I am looking at the "what you've been reading" part, and it doesn't look like you put anything there, so have you not been reading this week, Michael?
MR I have been reading a lot of things, but I saw you had two things. And nothing really jumped out at me as super relevant that I wanted to share, so I thought I would just kind of slack and let you do your two things and just kind of ride your coattails today.
AH Cool. Well, it's two things, but they're kind of combined, so.
MR Ah, okay. I'm going to go with it anyway.
AH I -- yeah, man. I listened to the YNAB, the You Need a Budget podcast, and --
MR Oh, I love YNAB.
AH Right? I know. You okay? You all right?
MR Yeah, I'm okay. I'm okay.
AH All right. Take a moment.
AH And the podcast typically comes out on Mondays, and it's just the host doing like a four- or five-minute spiel on something money- and budget-related. But every so often, he does an interview, and I tend to not listen to interview episodes because they're like half an hour or an hour, and I don't have that attention span. But I actually caught the latest one, one of the later ones: "Budgeting with Self-Care with Robyn Conley Downs." And she is a total stats nerd, a research nerd. And she has done a bunch of work in self-care -- not in the way you're thinking, though -- in the manner of self-compassion and as it relates to work and productivity and success, but particularly kind of like career success.
And what she found is that when you have and when you institute self-compassion techniques -- like when you fail at someone (sic) or when you're not as productive as you want to be or when you hit a writer's block or whatever, utilizing self-compassion in your -- both your personal and professional life actually leads to more productivity and success. So people who are able to calm themselves and be kinder to themselves even when they're dramatically failing at something, if you can do those things to be kinder to yourself, you will ultimately be more productive and successful. Those are these tendencies.
So it was really interesting because, one, her voice is super gentle and calming, and the way she talks about stuff is just really chill and nice. So I love that. But also -- I have -- I haven't bought it yet, but it's on my to-buy list -- she has a book recently out called The Feel Good Effect, and it's about reclaiming your wellness by finding -- making small changes that can create big change; small shifts that create big change is what it is. So I have not read that book yet, but I will put the link to this podcast episode, the interview with the YNAB guy, in our podcast notes. And I loved it. And it wasn't long; it was like 25 minutes or something. So yeah, that's what I have, Robyn Conley Downs, The Feel Good Effect, and her interview with the YNAB guy.
MR I love that so much, and it kind of ties into something I've been thinking of a lot lately, which is the hustle culture, how, for so long, and even still today, there's this mantra of like, hustle and work hard and blah-blah. And that even goes back to the old-fashioned legacy of when our parents and grandparents were our age and like, you work hard and you put in your hours and you put in your time and that's how you get ahead. And this whole hustle culture has been this -- in our DNA for so long, and I'm just done with it. I'm just done. You don't have to be that way. You don't have to just kill yourself working so hard and sacrificing over and over.
I mean, you can have the mindset of trying to build a life where you do take care of yourself, or you do have the time and the space to focus on what's important. And work is not the most important thing in your life. And so I'm just -- I love what you brought up because it just kind of just touched on this whole internal conversation I've been having with myself for a while now. So thank you.
AH Yeah. And that hustle thing, it's hard -- I feel like it's a weird little addiction thing because you have to hustle to build something initially, right? You typically have to put in more than the average or lull-y amount of work. But it's hard to shut that off once you've built the thing.
MR Yeah. Yeah.
AH And it's a weird -- you just start to feel, because I've worked like this for so long, I have to keep working like this, and it often takes some kind of psychological or physical break to get out of that. And for a lot of people, this pandemic did. And for a lot of people, this pandemic made it all worse because now they're home all day homeschooling kids and working remotely. So acknowledge that that's not the case for everyone.
MR Yeah. Yeah.
AH But yeah. It's -- and I'm such a big fan of like, you don't need to hustle anymore; you just need to flow.
AH You need to create better foundations so work works itself.
MR And that's --
AH Anyhow --
MR Yeah. That's where I am.
AH Listen to that episode. You'll really like it.
MR I love it. Thank you.
AH Who's our first sponsor, Michael?
AH Yay, Jojoba!
Sponsor message Thanks, The Original Jojoba Company, for being our sponsor. I believe that massage therapists should only be using the highest quality products. Our clients deserve it, and we deserve it. Also, jojoba is nonallergenic, so you can use it on any client and every client without worrying that someone's going to have some wackadoodle reaction later and blame you. They've got all sorts of cool stuff now. They've got lip balms and these hand salves in little tins which would all make fantastic stocking stuffers. They have these holiday kits that have a little tiny sample-y bottle of jojoba and come in this really beautiful little gift bag that you can put other things in like maybe one of their lip balms. And yeah, you should check it out. You, my friends, can get a 20% off the price of the products when you shop through our link, massagebusinessblueprint.com/jojoba.
AH It is awesome. You know what else is awesome, Michael? You are in charge of today's topic.
MR I knew you would like that.
AH So tell us what you want to tell us, sir.
MR All right. I want to tell us today about what should go on your massage business website. I'm going to try to give you a little checklist, a little easy, simple checklist of things to think about, maybe some -- I know some people have been redesigning their website, so I've actually been working with quite a few of our Community members to build websites for them. So it's been coming up a lot. I know a lot of people are kind of reopening, exploring reopening, doing some rebranding, just kind of -- a lot of stuff is happening. And as Allissa and I both agree, your website should be front and center in your marketing. Your website is kind of the home base for your massage practice, for people to learn about you, to book online, to get information. And it should be good. It should an awesome place. It should be an awesome resource to help people find you and learn about you and to attract clients.
So I'm going to give you a short little run-through of what I like to see on a massage business website. And this comes from not just pulling it out of my pocket; it's from my 23 years of owning an agency. I have a lot of experience in a marketing agency. I'm building websites. I've built websites for a long, long, long time. So just to give you some context for those who don't know me as well, I have -- this is kind of what I've done for a long time.
So what should go on your massage business website? Here are a few things. This is not comprehensive, by the way. Some people have other things on their website or different things. But this is kind of the core checklist I would focus on.
So one, a really authentic About page. I see a lot of massage practice websites that have a couple sentences like, oh, I went to school here and now I do this, and that's it, nothing really. So I'm not saying pour your life story out, but I like to see an About page that has some interesting information. Tell us, obviously, about your credentials and your skills and what you do but also a little bit about you, what you -- what your hobbies are, maybe, or some interesting things you've done or ways you're integrated into the community and involved in the community and just stuff that gives us a little more information about who you are as a person so it's not just this kind of robotic, little About page. So I like to see something somewhat authentic, somewhat humanized, somewhat interesting.
And I'm going to ask Allissa, also, as we go through these, if you have any other feedback or ways that you've seen these done well, jump in and let me know. So I know you have a --
AH Will do.
MR Yeah. Go for it, so. Also, this is more of a technical thing: an address and a phone number on every page, preferably in the footer of your website. This is more for Google. It's also for people, but mainly for Google. So on the people side, it's very natural for people to scroll to the bottom of the website and look for your address, look for your location. So if someone is looking for a massage and they find your website, a lot of times what I'm going to do is I'm going to go to the bottom and say, okay, where are they located? Are they in my town? Are they close by? Are they one town over? Let me just look at the address and see if I recognize it.
And then for Google, Google likes to see that because that helps search engines tie your website to a specific geographic location. So if your address and your phone number are at the bottom of the -- of your website, then Google knows, hey, this is the location of your practice, and that helps Google kind of tag it to show up on relevant searches for people that are in your area. So that's an important thing to have. And of course, the phone number's there -- yeah, I know a lot of us like online scheduling. We don't necessarily want to get a lot of phone calls. But in the event that you are friendly to receiving phone calls, a lot of people do look for the phone number in the bottom of your website as well, which makes it easy to find.
All right. This is an obvious one, but services and pricing. I think everyone pretty much does this pretty well. But I like to combine services and pricing into one page. Some people keep them separate.
AH Yes. Oh, my gosh.
AH I hate it when you have to flip back and forth. It makes me crazy.
MR Yeah. Just put them together. Just put them in one place. Make it one page. So when I'm building a website for a client, I'm like, hey, let's put them all on one page, call it Services and Pricing. Here's what you do, here's how much it costs. Boom. Right there. Really simple.
So along with that, I also like to see a little more explanation. Some people don't know what certain modalities do. Some people don't -- they don't know what Ashiatsu is. They don't know what manual lymphatic drainage means. They don't know what this stuff is. Some people are looking for it, but some people might say, well, that's interesting, what does that mean? And I think it's good to have an explanation of what it's like, kind of describe the modality, what it does, maybe some things that it's good to -- for supporting. Just give people some context on what those things are. Some people are just like, hey, I'm looking for a nice, simple relaxation massage. Great. Some people are looking for something more specific, and if you give a little more detail about the modalities you do, then that can give them better decision-making tools.
I also like to see testimonials. Not everyone's a fan of this, and that's okay. But I generally think that testimonials can be helpful. So just simple testimonials that you -- copy them from Google reviews, things that are public out there already. That's great. Obviously ask for permission if they're not already public. But on a Google review, you can take those. You can copy and paste them onto your website and make it really easy for prospective clients to see that, hey, real people say these things, and there are nice things about you and they had a great experience. And that's a good way to kind of help people develop more trust as they're thinking of booking with you. So for prospective clients that have never seen you before, you're always looking for ways to increase their comfort level and their initial trust to get them to act and book online or contact you for an appointment. So if they see that other people trust you, that helps them kind of lower their resistance and be more comfortable.
So the next one is something that I don't see a lot, but I love it and I really encourage it, and that is an FAQ page. FAQ stands for "frequently asked questions." Going along with the building trust and lowering -- or increasing comfort level is the FAQ page. So the FAQ page is meant to give people, especially first-time clients, answers to questions that people frequently ask about massage, hence the name "frequently asked questions." So examples could be like, hey, do I have to be completely -- take my clothes completely off or can I leave something on, or what -- will it hurt, or what is the -- what should I expect when I first enter the room, or what happens after the massage? Stuff like that, all sorts of questions that first-time clients that have maybe never had a massage area going to be thinking through.
A lot of times, we get into our habit of, well, massage is my world and people know about it, and we don't often think that the first-time clients that never massage, it's new and scary for them. It's like, oh, what is this all about? It sounds like it would be great, but I don't understand all the details. So this frequently asked questions page can really be helpful to first-time clients who can -- who might have these questions. They can read through it. They can say, oh, okay, great, so that's what I expect. Okay, so great, this is what I -- this is not supposed to hurt, this is what this modality is going to feel like, this is what to expect afterward. Maybe things like, how many massage appointments should I expect to have for this particular type of thing? Answer those questions, or even tell them that there's not really one answer but give them some context for thinking through it or the "that depends" kind of answer. So whatever it is, give them answers to the questions that people are frequently going to think through and ask.
Next, links to your social profiles, especially Google My Business. I'm really focused on Google My Business here because you're a local business. You're a local provider, and you want Google My Business to be prominent. Definitely link to your Facebook page and your Twitter account and other profiles if you have them and you're active on them. But I pretty much think every massage therapist should have a Google My Business page and should be linking to it so that people can click, easily find your location, obviously, if they want to use that method, or see reviews. Also, that tells Google that you're active and you link to it. And then of course link back to your website from the Google My Business page, so it should go both ways. So an active Google My Business profile that is linked from your website is really, really important. And we have a podcast episode or two on this, so if you want to search our podcast archives, look for Google My Business on our website, and you'll find a deep dive on some of that stuff.
All right. It goes without saying, hopefully, but online scheduling. I realize not everybody wants online scheduling because some people are a more -- maybe -- they're maybe at capacity and they're doing some very specific screening, and that's totally cool. They have a reason for it. But for most massage therapists, I think online scheduling is a must assuming they are comfortable taking general public scheduling. So we are big fans of Acuity, obviously. That's one of our partners and the one we endorse. But online scheduling is just such a convenience. When I go to book a massage and I have to call and play phone tag or send emails back and forth, I'm just done. I'm just not going to do it. And most people are like that. Most people, they want to schedule in a few minutes, have it quick and easy, not have to worry about phone tag. And online scheduling is going to be a big important factor in making sure people can comfortably book a massage with you.
I also like to see your intake forms online. So if your intake forms are web-based, make them easy to find. Obviously, put them in the emails that go with your online scheduling, but just in case people don't always see those emails or lose them or something, which happens, I think they should be on your website as well. It's a simple page that can just say Forms, and when they click on the Forms page, you've got your forms right there. You can link to the online form where they can fill it out. Some people do a PDF form, and that's great. I've been to a massage therapist where the PDF form is downloadable on their site. I just download it in advance, I print it, I fill it out, I bring it with me to the appointment. It's super easy and time-saving. So I very much like having forms on your website that are easy to find because, again, some people just lose their emails. They get the email follow-up, and it's like, okay, great, I'll do that. And they just forget. And they're like, oh, crap, I got to fill out the form before I go to the appointment. And they scramble to find it. Just make it easy. Make it easy to find on your website.
A Google Map to your location. The theme here is make it easy to find you. So make sure that your website has an embedded Google Map on it or at least in a link where someone can click and link out to a Google Map so they can quickly map it from their location, get directions, get the time -- travel time to your location. And just make it really to find your location using Google Maps.
This is kind of the core checklist. This is the stuff I like to see on every massage business website. Now, beyond that, I like to see some more stuff, which is sort of, I don't want to say optional, but good stuff to also have. This is more marketing stuff. But I like to see some sort of educational content. This can be many forms: It can be a blog; it can be a podcast; it can be videos.
I know, Allissa, you have a video on your homepage that tells people, hey, what to expect during massage. And it's a few minutes long. It has a video of you giving a massage in different kind of angles, and you kind of talk through it. It's a really great educational tool. And I know you've talked about that in the past where it's not that difficult to put together, and it can be a really great kind of client-centric tool.
AH Yeah. And shout out: I got the idea from that and a whole bunch of tips and instructions from Ian Harvey, the Massage Sloth guy. He's got like a whole article on how to do it. I will link to that in the podcast notes.
MR Nice. Downloads, other resources. So if you have information that would be really good for people to read to learn about what you do -- maybe you do some kind of specialized modality or specialized type of massage for a specific audience. Maybe there's a whole little five- or ten-page e-book you can create that talks about the benefits and how to integrate this particular massage into your wellness practices and things like that. So stuff like that can really be helpful to people are looking for more information about what you do.
Also resources pages. We have podcast episodes on resource pages as well, also called "pillar" pages. This can be really great for getting found on search engines but also, again, for people to learn more about what you do. So if there's a particular audience that you serve, a particular type of massage that works well for them, you can write a whole resource page that goes into great detail about the research behind it, the -- all the information about how it helps people, link out to external resources, put videos on there. Just make a big kind of beefy resource page that helps people understand how you help them. And Google likes that as well because it's a really great resource for people looking for that stuff.
So blogging still works well too. So if you have a blog and you publish on it maybe once a month or a few times a month, that gives you a lot of information that you can send out to people who have questions. It gives you something to post on social media. And by the way, side note, if you're a member of our Community, we give you a free blog post every month that you can copy and paste and use on your own website without having to write a word. Just edit it a little bit to your own purposes, but that makes it completely free. So there's really no excuse to not do a blog because we give you a blog post every month. So if nothing else, go ahead and use that if you want to, and it's a good resource. So educational stuff that teaches your audience and helps them learn more about how massage can help them is a great thing to include.
So those are my -- that's my checklist of stuff that I like to see on a massage business website. So Allissa, have I left anything out, or do you have other things to add?
AH No, I think you've covered it. And also -- I was looking at my website as you were doing this, and I was like, oh, yeah, I don't have a whole bunch of those things. But that's okay because I'm not trying to attract new clients right now, too, so I think -- gosh, I just love this. And I -- it's -- I had something I wanted to say but I didn't note it down while you were talking, and so now I've forgotten about it.
MR [Laughing] I'm sure it'll come to you.
AH Oh, the making-it-easy stuff. So I actually just finished writing a segment of our premium content, our blueprint to retention -- client relationships and retention, and the main point that gets pushed through the entire piece, which is like 3,000 words by the way, is make it easy. Make everything easy because when a client first lands on your website, or when they first search for massage in their town or massage for headache near them or whatever, and your website comes up, that's your virtual handshake. That's your first impression. And when they click on your website, boom, you are now building a reputation and a relationship with this client. Make it a good one. Make it easy.
Just like you said, don't put prices and service menu on different pages. Don't have 87 different prices for things that are not discernable, like techniques that are not discernable for a client. Why would I pay $120 for MFR but $110 for relaxation massage? Just make things as simple as possible and as easy to navigate because we are all tired of looking at screens. We are all tired of things being complicated. So do all the things because that's the beginning of your relationship and your reputation with this client. And that's what I wanted to say. I'm done now. But I love your stuff.
MR Yeah. Thank you.
AH I love your -- I like your list. And again, I don't have all of these things and I'm plenty successful. But you should probably have some and most of these things, and that will really propel you forward and get you further to the top of search menus and also make your clients and potential clients really appreciate how proactive you are. That's all I got. The whole shtick.
MR Thank you. Love it. All right. Well, before we move on to quick tips, speaking of Acuity, let's talk about Acuity.
Sponsor message They are, in fact, the scheduling assistant that makes it easy for traditional businesses and virtual businesses to just get stuff done. It works behind the scenes to fill your calendar 24/7. And it does a whole lot of stuff. And I'll note that right now, I actually don't have my online scheduling live because I want to do a verbal intake with any client and every client that wants to come to me in the next couple months because I'm screening for what people are doing. And even if my online scheduling isn't available to clients, it's still a crazy useful tool because I booked someone this morning, and I put their name in there, in the calendar, and it automatically sent them their confirmation email with a link to pay for the appointment. And there's going to be a reminder email. And I can include a form that they can fill out so that I am checking them for COVID symptoms before they come in. And it's just so easy. You never have to ask, what time works for you? again. Clients can schedule on their own if you open up that feature. And you, my friends, can get a special 45-day free offer when you sign up today. Check it out at massagebusinessblueprint.com/acuity.
AH So quick tip, Michael. You got one?
MR Yeah, I've got two-ish, actually.
AH Bring it.
MR So my first quick tip is to create a system for capturing all of your thoughts. And I keep falling down on this. And I keep reminding myself how important it is because I have all these different things I do: I got my business with you, Allissa; I've got some other businesses; I've got stuff I just want to remember. I've got just all these things that are kind of going on. And I often -- I'm sure all of us do this. I often say, oh, yeah, here's an idea I have for something, or here's something I need to ask that person when we meet next, or here's a topic I want to bring up for discussion with my business partner. And I'm like, okay, great, I'll bring it up. And then I forget it. And then we have a meeting. I've totally forgotten it. And it just slips out of my mind, and then I get stressed out about it.
So I've really had to continually retrain myself to have a system to capture everything every time I have a thought about it. So examples are, Allissa, you and I have -- we meet every week, and we have a Google doc. And if I need to bring up something for us to talk about -- I'm not always good about this, but in theory, I open up the Google doc, put it in the agenda, and there I can have my list of things I want to talk about. Or I have ideas for podcast episodes. I have a to-do list on my phone that's like -- it's got little subtasks, and I'll put every episode idea in that subtask.
So when the time comes to capture ideas and stuff, I've got that list of ideas captured. If I want to bring something up at a XYZ meeting, I need to have these topics kind of easily capturable so when I think of them at 10 o'clock at night, I can grab my phone real quick and jot it down in that system. And then it's there and ready for me to bring up when I have that meeting. So I have to continually remind myself, but that really helps me lower stress to have a capture mechanism for everything I need when I have those random thoughts pop in my head. So that is my real quick tip. My next quick --
MR Yeah. My next quick tip is more of a -- just kind of a shout out to some of our members. We -- as many of you know, we have brought our Community pricing for our premium membership back up to kind of normal pricing. And we know that it's -- we get lots of emails, and it's a struggle for a lot of people to kind of keep track of all the stuff going in their inboxes, so just kind of a general shout out. We know that some people have been contacting us saying, hey, what happened? I got kicked out, and how do I get back in? Just don't stress. If you got kicked out and you can't figure out how to get back in, just send us a message through our website, massagebusinessblueprint.com. Just say, help, I was a member and now I'm -- I can't get back in. Just let us know. We'll make sure you get back in. We will take care of you. So if you feel like you can't get back in and you don't know why, reach out. We will help you out. I just wanted to make sure I put that shout out there because I know we got a few messages about that.
AH And also know that I promise we'll never do this to you all again.
AH We had no idea how difficult it -- with this system that we started using, and offering a really low pandemic pricing, we had no idea how difficult it would be and how confusing it could be to just increase the price so that we can make a living wage once people started going back to work and stuff. So sorry. And it won't happen again.
I actually do have a quick tip, if it's okay. I didn't --
MR Okay. Yeah. Go for it.
AH And I mentioned this to Michael briefly before we started recording, but a little pro tip: I'm answering the phone a little bit more nowadays because I get a -- shut off my automated scheduling, and people are calling me so I can ask them, how are you spending Thanksgiving, before I book them for the week after Thanksgiving because I don't want to catch the plague. So -- and I've also have been like -- because I know people are calling me, I've been answering my phone when it rings. And I'm getting so many of those calls that are like, there's nobody there. It's just like a robocall to see if anybody answers to that number.
So I answered my phone this morning -- and mind you, it was like 8:05 a.m., which I shouldn't have been answering my phone at 8:05 even though I was up and stuff. And I answered it, and I did my, "This is Allissa, may I help you?" And they fumbled a little bit, and I wasn't really expecting to hear a human voice, and I fumbled a little bit. And it turns out it was a new client that I know the wife sees me, and I just fumbled every part of it. And my computer wasn't open, so I opened it, and of course something happened in the shutdown, so it had to reboot, so I'm trying to make small talk with this dude while my calendar is opening. And then I was so fumbled that I offered him an appointment today when I'm not even in the office today. So then I had to be like, I'm sorry, I mean, I could do -- my first one available is tomorrow at 2:30. And I just felt like a total incompetent bonehead the whole time, just -- so my pro tip is don't answer the phone if you're not ready for it. I shouldn't have done it. I'd only had a sip of coffee. My computer wasn't open. I should've just let it go to voicemail. I don't know what I was thinking. So pro tip, don't answer the phone unless you're ready for it. [Indiscernible] but here we are.
MR I have done that so many times. I've been -- I've been playing with Eli, my five-year-old, and of course he's noisy and crazy. And the phone rings and I'm like, oh, I'll just grab this real quick. And it just -- disaster. It was somebody that I should've been in like a business context with and have a quiet environment, and I shouldn't have answered. And that is a great reminder. I have done that so many times.
AH Yeah. And I want to be accessible to people, but it wouldn't have been a big deal if I called the guy back. It was fine. It was totally fine.
MR [Laughing] I love it.
AH So that's my pro tip.
MR Great stuff.
AH And that's all we have to say. So people, if you have questions you would like us to conquer on this podcast, send them to us. We love it. And even if we don't use it for podcast content, we will absolutely get back to you, one of us, personally, and no assistants or anything, me or Michael. Podcast@massagebusinessblueprint.com is the best way to reach us. We both get that email. Any questions you got, bring it. I love it. And hey, tell a friend. If you listen to this podcast and it helps you and you don't hate us, then tell a friend and maybe even show them how to access podcasts on their device if they don't know how to do that or how to listen right from the website because we're in all the places you want to listen to podcasts from. And that is all I have to say to -- I don't normally do this part. Did I miss anything, Michael?
MR You got it. Bring us home.
AH Yay. So hey, everyone, have a super wonderful, productive or mellow -- whatever you want -- kind of day. Bye.
MR Thanks, everyone.